Identifying consumer segments based on <scp>COVID</scp> ‐19 pandemic perceptions and responses
| Year of publication: |
2021
|
|---|---|
| Authors: | Sheng, Xiaojing ; Ketron, Seth C. ; Wan, Yubing |
| Published in: |
Journal of Consumer Affairs. - Wiley, ISSN 1745-6606, ZDB-ID 2066552-0. - Vol. 56.2021, 1 (30.09.), p. 34-67
|
| Publisher: |
Wiley |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Other identifiers: | 10.1111/joca.12413 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012635926