Identifying multiple preference segments from own- and cross-price elasticities
Gary J. Russell ; Randolph E. Bucklin ; V. Srinivasan
| Year of publication: |
1993
|
|---|---|
| Authors: | Russell, Gary J. |
| Other Persons: | Bucklin, Randolph E. (contributor) ; Srinivasan, V. (contributor) |
| Published in: |
Marketing letters : a journal of research in marketing. - Dordrecht [u.a.] : Springer, ISSN 0923-0645, ZDB-ID 1031012-5. - Vol. 4.1993, 1, p. 5-18
|
| Subject: | Kaffeemarkt | Coffee market | Preiselastizität | Price elasticity | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001136696