Impact of message convergence on organizational reputation : an examination of organizational crisis communication on Facebook
Lan Ye, Eyun-Jung Ki
| Year of publication: |
2018
|
|---|---|
| Authors: | Ye, Lan ; Ki, Eyun-Jung |
| Published in: |
Corporate reputation review : an international journal. - Basingstoke : Palgrave Macmillan, ISSN 1363-3589, ZDB-ID 2119854-8. - Vol. 21.2018, 1, p. 1-8
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| Subject: | Crisis communication | Organizational reputation | Social media | User-generated comments | Message convergence framework | Social Web | Social web | Öffentlichkeitsarbeit | Public relations | Firmenimage | Corporate reputation | Krisenmanagement | Crisis management | Reputation | Kommunikation | Communication | Interne Kommunikation | Internal communication | Risikokommunikation | Risk communication | Stakeholder |