Impact of positioning strategies on service firm performance
Charles Blankson; John C. Crawford
| Year of publication: |
2012
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|---|---|
| Authors: | Blankson, Charles ; Crawford, John C. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 65.2012, 3, p. 311-316
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| Subject: | Texas | Unternehmenserfolg | Firm performance | Dienstleistungsqualität | Service quality | Wettbewerbsvorteil | Competitive advantage | Einzelhandel | Retail trade |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal ; Fallstudie ; Case study |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009507209