Implications of motivating operations for the functional analysis of consumer choice
Asle Fagerstrøm; Gordon R. Foxall; Erik Arntzen
| Year of publication: |
2013
|
|---|---|
| Authors: | Fagerstrøm, Asle ; Foxall, Gordon R. ; Arntzen, Erik |
| Published in: |
Consumer behavior analysis : (a) rational approach to consumer choice. - London [u.a.] : Routledge, ISBN 0-415-51920-9. - 2013, p. 31-47
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Kaufentscheidung | Purchase decision | Motivationstheorie | Motivation theory | Verhaltensökonomik | Behavioral economics |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009740003