Implicit and explicit attitudes to sponsors and ambushers
| Year of publication: |
2012
|
|---|---|
| Authors: | Koenigstorfer, Joerg ; Groeppel-Klein, Andrea |
| Published in: |
European Sport management quarterly : ESMQ. - London : Taylor & Francis, ISSN 1618-4742, ZDB-ID 20550741. - Vol. 12.2012, 5 (1.12.), p. 477-499
|