Improving revenue management : a real option approach
Year of publication: |
2010
|
---|---|
Authors: | Ching, Wai Ki ; Li, Xun ; Siu, Tak Kuen ; Wu, Zhenyu |
Published in: |
Innovative quick response programs in logistics and supply chain management. - Berlin : Springer, ISBN 978-3-642-04312-3. - 2010, p. 122-139
|
Subject: | Revenue-Management | Revenue management | Realoptionsansatz | Real options analysis | Risikomanagement | Risk management | Stochastischer Prozess | Stochastic process | Luftverkehr | Air transport |
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