Improving Service Encounters Through Resource Sensitivity: The Case of Health Care Delivery in an Appalachian Community
| Year of publication: |
1999
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| Authors: | Lee, Renée Gravois ; Ozanne, Julie L. ; Hill, Ronald Paul |
| Published in: |
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan. - Chicago, Ill. : American Marketing Association, ISSN 0743-9156, ZDB-ID 831633. - Vol. 18.1999, 2, p. 230-248
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