In-house globalization : the role of globally distributed design and product architecture on product development performance
Year of publication: |
2011
|
---|---|
Authors: | Gokpinar, Bilal ; Hopp, Wallace J. ; Iravani, Seyed M. R. |
Publisher: |
Ann Arbor, Mich. : Ross School of Business |
Subject: | Dezentrale Organisation | Decentralized organization | Produktentwicklung | New product development | Produktgestaltung | Product design | Kfz-Industrie | Automotive industry | Globalisierung | Globalization | Terminplanung | Time scheduling |
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