Influence of social networking site and user access method on social media evaluation
John H. Heinrichs, Jeen-Su Lim and Kee-Sook Lim
| Year of publication: |
2011
|
|---|---|
| Authors: | Heinrichs, John H. ; Lim, Jeen-su ; Lim, Kee-sook |
| Published in: |
Journal of consumer behaviour : an international research review. - Chichester : Wiley, ISSN 1472-0817, ZDB-ID 2194377-1. - Vol. 10.2011, 6, p. 347-355
|
| Subject: | Social Web | Social web | Informationswert | Information value | Website | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009424837