Influence of users' psychosocial traits on Facebook travel-related behavior patterns
Tamara Jovanović and Sanja Božić, Bojana Bodroža, Uglješa Stankov
| Year of publication: |
2019
|
|---|---|
| Authors: | Jovanović, Tamara ; Božić, Sanja ; Bodroža, Bojana ; Stankov, Uglješa |
| Published in: |
Journal of vacation marketing. - London : Sage, ISSN 1479-1870, ZDB-ID 2093798-2. - Vol. 25.2019, 2, p. 252-263
|
| Subject: | Electronic word-of-mouth | e-marketing | FB | PSAFU | travel | Virales Marketing | Viral marketing | Social Web | Social web | Online-Marketing | Internet marketing | Konsumentenverhalten | Consumer behaviour | Persönlichkeitspsychologie | Personality psychology | Electronic Commerce | E-commerce |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/1356766718771420 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012165835