Information, branding, certification, and consumer willingness to pay for high-iron pearl millet : evidence from experimental auctions in Maharastra, India
Year of publication: |
July 2016
|
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Authors: | Birol, Ekin ; Rampal, Jeevant |
Other Persons: | Banerji, Abhijit (contributor) ; Karandikar, Bhushana (contributor) |
Published in: |
Food policy : economics planning and politics of food and agriculture. - Amsterdam [u.a.] : Elsevier, ISSN 0306-9192, ZDB-ID 194840-4. - Vol. 62.2016, p. 133-141
|
Subject: | Biofortification | High-iron pearl millet | Experimental auctions | Becker-DeGroot-Marschak mechanism | Zahlungsbereitschaftsanalyse | Willingness to pay | Experiment | Auktion | Auction | Auktionstheorie | Auction theory | Indien | India | Konsumentenverhalten | Consumer behaviour | Hirse | Millet | Markenführung | Brand management |
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