Information processing in choice-based conjoint experiments: A process-tracing study
| Year of publication: |
2012
|
|---|---|
| Authors: | Denstadli, Jon Martin ; Lines, Rune ; Ortúzar, Juande Dios |
| Published in: |
European journal of marketing : EJM. - Bradford : Emerald, ISSN 0309-0566, ZDB-ID 189982x. - Vol. 46.2012, 3 (30.3.), p. 422-447
|