Informational and Relational Influences on Electronic Word of Mouth: An Empirical Study of an Online Consumer Discussion Forum
Year of publication: |
2013
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Authors: | Shih, Hung-pin ; Lai, Kee-hung ; Cheng, T. |
Published in: |
International journal of electronic commerce : IJEC. - Armonk, NY : Sharpe, ISSN 1086-4415, ZDB-ID 14026600. - Vol. 17.2013, 4 (1.7.), p. 137-166
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