Innovation and market orientation : new direction in the management and measurement of innovation performance
Year of publication: |
2007
|
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Authors: | Birchall, David ; Tovstiga, George |
Published in: |
The entrepreneurship - innovation - marketing interface : 2nd symposium, Karlsruhe. - Künzelsau : Swiridoff, ISBN 3-89929-120-4. - 2007, p. 121-137
|
Subject: | Unternehmen | Enterprise | Innovationsmanagement | Innovation management | Performance-Messung | Performance measurement | Vergleich | Comparison | Großbritannien | United Kingdom | Frankreich | France | Deutschland | Germany | Schweiz | Switzerland | Niederlande | Netherlands | Norwegen | Norway | Schweden | Sweden | China | USA | United States |
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