Innovation ecosystem: a trigger for new product development? : exploring the acceptance of a sparkling red wine amongst Spanish small business actors
Year of publication: |
2017
|
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Authors: | Olarte-Pascual, Cristina ; Oruezabala, Gwenaëlle ; Sierra-Murillo, Yolanda |
Published in: |
International journal of entrepreneurship and small business. - Olney, Bucks : Inderscience, ISSN 1476-1297, ZDB-ID 2167952-6. - Vol. 32.2017, 1/2, p. 47-63
|
Subject: | innovation ecosystem | new product development | NPD | product acceptance | small wine business | Produktentwicklung | New product development | KMU | SME | Spanien | Spain | Innovation | Weinbau | Wine industry | Innovationsmanagement | Innovation management | Wein | Wine | Innovationssystem | Innovation system | Unternehmensnetzwerk | Business network |
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