Innovation in multinational firms: does cultural fit enhance performance?
Year of publication: |
2008
|
---|---|
Authors: | Ambos, Björn ; Schlegelmilch, Bodo B. |
Published in: |
Management international review : mir ; journal of international business. - Berlin : Springer, ISSN 0938-8249, ZDB-ID 209761-8. - Vol. 48.2008, 2, p. 189-206
|
Subject: | Multinationales Unternehmen | Transnational corporation | Industrieforschung | Industrial research | Innovation | Kultur | Culture | Unternehmenserfolg | Firm performance | Deutschland | Germany |
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