Innovative competitive strategy

[edited by Robert M. Randall]

Fahey provides a first look at the methodology that a few cutting-edge companies are using todefend themselves against the possibility that emergent competitors - for example, a start up or aventure with roots in another industry - could offer a radically better business proposition

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Year of publication:	c2002
Other Persons:	Randall, Robert M. (contributor)
Publisher:	Bradford, England : Emerald Group Publishing
Subject:	Wettbewerbsstrategie \| Competitive strategy \| Innovation \| Innovationsmanagement \| Innovation management \| Strategisches Management \| Strategic management

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Extent:	Online-Ressource (39 p)
Series:	Strategy & leadership ; v.30, no. 6
Type of publication:	Book / Working Paper
Language:	English
Notes:	Description based upon print version of record Table of contents; Invented competitors; Coors Light in Puerto Rico; Rubicon Technology; Results-based leadership; Talking strategy; Electronic reproduction; Available via World Wide Web
ISBN:	0-86176-773-X ; 978-0-86176-773-1
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10012672815