Integratives Dienstleistungsmanagement : Grundlagen, Beschaffung, Produktion, Marketing, Qualität; ein Reader
Year of publication: |
1994
|
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Other Persons: | Corsten, Hans (ed.) |
Publisher: |
Wiesbaden : Gabler |
Subject: | Dienstleistungssektor | Service industry | Dienstleistung | Services | Dienstleistungsmarketing | Services marketing | Produktqualität | Product quality | Produktionstheorie | Production theory | Theorie | Theory | Dienstleistungsbetrieb | Management |
Description of contents: | Table of Contents [d-nb.info] ; Table of Contents [digitale-objekte.hbz-nrw.de] |
Published items: |
2 hits in ECONIS - Online Catalogue of the ZBW
|
Extent: | X, 466 S. graph. Darst. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Aufsatzsammlung ; Sammelwerk ; Collection of articles of several authors |
Language: | German |
Notes: | Enth. 20 Beitr. |
ISBN: | 3-409-13171-X |
Source: | ECONIS - Online Catalogue of the ZBW |
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Interaktionen im Dienstleistungsbereich
Bruhn, Manfred, (2001)
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Frietzsche, Ursula, (2001)
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Services marketing management : a strategic perspective
Kasper, Hans, (2006)
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Corsten, Hans, (2014)
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Output flexibility of service enterprises -- an analysis based on production theory
Corsten, Hans, (2006)
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Ahlert, Klaus-Henning, (2009)
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