Inter-organizational cognitive structures : network conception in Mobile TV case
Harri Ryynämen; Kaisa Henttonen; Risto Tapio Salminen
| Year of publication: |
2015
|
|---|---|
| Authors: | Ryynämen, Harri ; Henttonen, Kaisa ; Salminen, Risto Tapio |
| Published in: |
The journal of business & industrial marketing. - Bingley : Emerald Publishing Limited, ISSN 0885-8624, ZDB-ID 649550-3. - Vol. 30.2015, 5, p. 662-676
|
| Subject: | Case studies | Industrial relations | Industrial marketing | Cognition | Qualitative research | Networks | Kognition | Arbeitsbeziehungen | Employment relations | Unternehmensnetzwerk | Business network | B-to-B-Marketing | Business-to-business marketing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011341885