Interactions of competing manufacturers' leader-follower relationship and sales format on online platforms
Year of publication: |
2020
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Authors: | Wei, Jie ; Lu, Jinghui ; Zhao, Jing |
Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 280.2020, 2 (16.1.), p. 508-522
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Subject: | online platform | sales format | Stackelberg game | Supply chain management | Digitale Plattform | Digital platform | Lieferkette | Supply chain | Spieltheorie | Game theory | Online-Handel | Online retailing | Netzwerkökonomik | Network economics | Beziehungsmarketing | Relationship marketing | Lieferantenmanagement | Supplier relationship management | Electronic Commerce | E-commerce | Verkauf | Selling | Wettbewerb | Competition |
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