Internal marketing, employee customer-oriented behaviors, and customer behavioral responses

Jong Hee Park, Thi Bich Hanh Tran

Year of publication:	2018
Authors:	Park, Jong Hee ; Thi Bich Hanh Tran
Subject:	adaptive selling behavior \| customer behavioral responses \| customer-oriented selling behavior \| internal marketing \| relational selling behavior \| Beziehungsmarketing \| Relationship marketing \| Konsumentenverhalten \| Consumer behaviour \| Verkaufspersonal \| Salespeople \| Verkauf \| Selling \| Internationales Marketing \| International marketing \| Verhalten \| Behaviour

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Type of publication:	Article
Type of publication (narrower categories):	Aufsatz in Zeitschrift ; Article in journal
Language:	English
Other identifiers:	10.1002/mar.21095 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10011970143

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