Internal marketing under disguise : misplaced application
Year of publication: |
2017
|
---|---|
Authors: | Papasolomou, Ioanna ; Kitchen, Philip J. ; Christofi, Michael |
Published in: |
Journal of customer behaviour. - Helensburgh : Westburn, ISSN 1475-3928, ZDB-ID 2163005-7. - Vol. 16.2017, 1, p. 5-18
|
Subject: | Internal marketing | Sales mindedness | Banking | Cyprus | Internationales Marketing | International marketing | Zypern |
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