International entrepreneurship : starting, developing, and managing a global venture
Robert D. Hisrich
| Year of publication: |
2013 ; 2. ed.
|
|---|---|
| Authors: | Hisrich, Robert D. |
| Publisher: |
Los Angeles, Calif.[u.a.] : SAGE |
| Subject: | Multinationales Unternehmen | Transnational corporation | Entrepreneurship | Entrepreneurship approach | Internationales Management | International management |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XIII, 519 S. Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook ; Fallstudie ; Case study |
| Language: | English |
| Notes: | Includes bibliographical references and index Importance of international entrepreneurship -- Globalization and the international environment -- Cultures and international entrepreneurship -- Developing the global business plan -- Selecting international business opportunities -- International legal concerns -- Alternative entry strategies -- The global monetary system -- Global marketing and R&D -- Global human resource management -- Implementing and managing a global entrepreneurial strategy -- Cases : -- Beijing Sammies -- Federal Express -- Fitz-Ritter Wine Estate -- Intelligent Leisure Solutions -- Logisys -- Mayu -- Motrada Ltd -- Parsek LLc -- Sedo.com -- TRIMo -- UniMed and EduMed. |
| ISBN: | 978-1-4522-1739-0 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009516647