International pricing : the balancing act between local and global decision making
S. Tamer Cavusgil; Matthew B. Myers
| Year of publication: |
2000
|
|---|---|
| Authors: | Cavusgil, S. Tamer ; Myers, Matthew B. |
| Published in: |
Internationales Preismanagement. - Wien : Ueberreuter, ISBN 3-7064-0664-0. - 2000, p. 54-65
|
| Subject: | Entscheidung | Decision | Theorie | Theory | Globalisierung | Globalization |
| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Notes: | Zsfassung in engl. und dt. Sprache |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008986813