Extent:
XV, 374 Seiten
Illustrationen, Diagramme
Type of publication: Book / Working Paper
Type of publication (narrower categories): Lehrbuch ; Textbook
Language: German
Notes:
Literatur- und URL-Verzeichnis: Seite 361-368
ISBN: 3-7910-3309-3 ; 978-3-7910-3309-9
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10010259727