Internet for Franchising: Current Use and Areas of Improvement—Results of an Empirical Research
| Year of publication: |
2008
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|---|---|
| Authors: | Cedrola, Elena ; Memmo, Sabrina |
| Published in: |
Journal of euro-marketing. - Hummelstown, Pa. : IMDA Press, ISSN 1049-6483, ZDB-ID 11091824. - Vol. 18.2008, 1, p. 5-22
|