Extent:
XII, 324 S
graph. Darst
24 cm
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Lehrbuch ; Textbook ; Glossar enthalten ; Glossary included
Language: English
Notes:
Includes index
ISBN: 0-13-033628-9
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10001663556