Inventory policies with impact of advertisement efforts and static rebate versus dynamic rebate
Nita H. Shah, Pratik H. Shah and Milan B. Patel
| Year of publication: |
2023
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|---|---|
| Authors: | Shah, Nita H. ; Shah, Pratik H. ; Patel, Milan B. |
| Published in: |
International journal of business performance and supply chain modelling. - Olney, Bucks : Inderscience, ISSN 1758-941X, ZDB-ID 2521783-5. - Vol. 14.2023, 3, p. 328-345
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| Subject: | advertisement | advance booking | preseration | quality | rebate | selling price | Rabatt | Rebate | Werbung | Advertising | Theorie | Theory | Preismanagement | Pricing strategy | Werbewirkung | Advertising effects | Lagermanagement | Warehouse management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJBPSCM.2023.133647 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014439048