Investigating the dynamics and the content of customers' social media reporting after a restaurant service failure
Aviad A. Israeli, Seonjeong Ally Lee and Aryn C. Karpinski
| Year of publication: |
August-September 2017
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| Authors: | Israeli, Aviad A. ; Lee, Seonjeong ; Karpinski, Aryn C. |
| Published in: |
Journal of hospitality marketing & management. - Philadelphia, Pa. : Taylor & Francis, ISSN 1936-8623, ZDB-ID 2493700-9. - Vol. 26.2017, 6, p. 606-626
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| Subject: | Electronic word of mouth (eWOM) | social media | service failure | restaurant management | Social Web | Social web | Virales Marketing | Viral marketing | Gastronomie | Restaurant industry | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Beschwerdemanagement | Complaint management | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/19368623.2017.1281193 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011754048