Investigating the influence of absorptive capacity of recipients within cross-border transfer of knowledge : evidence from emerging markets
Year of publication: |
2022
|
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Authors: | Mehreen, Hina ; Rammal, Hussain ; Pereira, Vijay ; Del Giudice, Manlio |
Published in: |
International marketing review. - Bingley : Emerald, ISSN 1758-6763, ZDB-ID 2032066-8. - Vol. 39.2022, 3, p. 734-754
|
Subject: | Absorptive-capacity | Cross-border transfer of knowledge | Emerging markets | Pakistan | Telecommunication industry | Schwellenländer | Emerging economies | Wissenstransfer | Knowledge transfer | Multinationales Unternehmen | Transnational corporation | Wissensmanagement | Knowledge management | Absorption |
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