Investigating the role of the physical environment in hedonic service consumption: an exploratory study of sporting events
| Year of publication: |
2002
|
|---|---|
| Authors: | Hightower, Roscoe Jr ; Brady, Michael K. ; Baker, Thomas L. |
| Published in: |
Journal of Business Research. - Elsevier, ISSN 0148-2963. - Vol. 55.2002, 9, p. 697-707
|
| Publisher: |
Elsevier |