Investigation of effective factors on WOM in the context of reasoned action theory of tourists preferring local restaurants : Afyonkarahisar case
Erdem Baydeniz and Turgut Türkoğlu, Engin Aytekin and Hüseyin Pamukcu and Mustafa Sandikci
| Year of publication: |
2024
|
|---|---|
| Authors: | Baydeniz, Erdem ; Türkoğlu, Turgut ; Aytekin, Engin ; Pamukcu, Hüseyin ; Sandikci, Mustafa |
| Published in: |
Journal of hospitality and tourism insights. - Bingley : Emerald, ISSN 2514-9806, ZDB-ID 2935216-2. - Vol. 7.2024, 2, p. 800-819
|
| Subject: | Gastronomy tourism | Local kitchen | Reasoned action theory | Word of mouth | Gastronomie | Restaurant industry | Virales Marketing | Viral marketing | Urlaubsverhalten | Holiday behaviour | Konsumentenverhalten | Consumer behaviour | Tourismus | Tourism | Tourismuswirtschaft | Tourism industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JHTI-12-2022-0601 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014526811