Is ChatGPT the right technology for service individualization and value co-creation? : evidence from the travel industry
Mahmut Demir and Şirvan Şen Demir
| Year of publication: |
2023
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|---|---|
| Authors: | Demir, Mahmut ; Demir, Şirvan Şen |
| Published in: |
Journal of travel and tourism marketing. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7306, ZDB-ID 2112951-4. - Vol. 40.2023, 5, p. 383-398
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| Subject: | artificial intelligence | ChatGPT | information value | OpenAI | service individualization | service value co-creation | tourism | travel industry | Tourismuswirtschaft | Tourism industry | Künstliche Intelligenz | Artificial intelligence | Kundenintegration | Customer integration | Betriebliche Wertschöpfung | Value creation | Tourismus | Tourism |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10548408.2023.2255884 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014369810