Kellogg on strategy : concepts, tools, and frameworks for practitioners
David Dranove and Sonia Marciano
| Year of publication: |
2005
|
|---|---|
| Authors: | Dranove, David ; Marciano, Sonia |
| Publisher: |
Hoboken, NJ : Wiley |
| Subject: | Strategic planning | Case studies | Industrial management | Unternehmen | Wettbewerbsstrategie |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VI, 234 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-471-47855-5 |
| Classification: | Unternehmensführung ; Wettbewerb |
| Source: |
Persistent link: https://www.econbiz.de/10004857603