Knowledge legitimation and audience affiliation through storytelling : the example of management gurus
Timothy Clark and David Greatbatch
| Year of publication: |
2002
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|---|---|
| Authors: | Clark, Timothy ; Greatbatch, David |
| Published in: |
Critical consulting : new perspectives on the management advice industry. - Oxford [u.a.] : Blackwell Publishers, ISBN 0-631-21819-X. - 2002, p. 152-171
|
| Subject: | Narrative Methode | Narrative method | Wissensmanagement | Knowledge management |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001634714