Knowledge, motivation, and adaptive behavior : a framework for improving selling effectiveness
Barton A. Weitz, Harish Sujan, and Mita Sujan
| Year of publication: |
1986
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|---|---|
| Authors: | Weitz, Barton A. |
| Other Persons: | Sujan, Harish (contributor) ; Sujan, Mita (contributor) |
| Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 50.1986, 4, p. 174-191
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| Subject: | Verkauf | Selling | Kaufleute | Merchants |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001015992