Knowledge, promotional events, and the contribution of clustering to innovation

José Antonio Belso-Martínez (Universidad Miguel Hern´andez, Alicante, Spain), Francisco Más-Verdú and Norat Roig-Tierno (Universitat Polit´ecnica de Valencia, Valencia, Spain)

Year of publication:	July-December 2015
Authors:	Belso-Martínez, José Antonio ; Más-Verdú, Francisco ; Roig-Tierno, Norat
Published in:	Journal of promotion management : JPM. - Binghamton, NY : Haworth Press, ISSN 1049-6491, ZDB-ID 1328445-9. - Vol. 21.2015, 4, p. 504-515
Subject:	clusters \| knowledge \| networks \| promotional events \| Spain \| Spanien \| Regionales Cluster \| Regional cluster \| Unternehmensnetzwerk \| Business network \| Innovation \| Wissenstransfer \| Knowledge transfer \| Wissensmanagement \| Knowledge management

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