Latent class factor models for market segmentation : an application to pharmaceuticals
Francesca Bassi
| Year of publication: |
2007
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|---|---|
| Authors: | Bassi, Francesca |
| Published in: |
Statistical methods & applications : SMA ; journal of the Italian Statistical Society. - Berlin, Germany : Springer, ISSN 1618-2510, ZDB-ID 2082218-2. - Vol. 16.2007, 2, p. 279-287
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| Subject: | Multivariate Analyse | Multivariate analysis | Clusteranalyse | Cluster analysis | Marktsegmentierung | Market segmentation | Pharmaindustrie | Pharmaceutical industry | Italien | Italy |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003548891