Lean Management - Lean Sales Process : Konzeption zur systematischen Einführung eines idealen Verkaufsprozesses, basierend auf dem Lean Management Methoden im Verkauf und Marketing, für den Groz-Beckert Konzern

Joachim Schmid

Year of publication:	2011
Authors:	Schmid, Joachim
Published in:	Integriertes Key-Account-Management. - St. Gallen : St. Galler Business Books & Tools, ISBN 3-905379-27-9. - 2011, p. 61-148
Subject:	Marketingmanagement \| Marketing management \| Lean Management \| Lean management \| Verkauf \| Selling \| Prozessmanagement \| Business process management \| Textilmaschinenbau \| Textile machinery industry \| Deutschland \| Germany

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