Learning from failures or failing to learn? : lessons from pharmaceutical R&D
Year of publication: |
2012
|
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Authors: | Magazzini, Lauren ; Pammolli, Fabio ; Riccaboni, Massimo |
Published in: |
European management review : the journal of the European Academy of Management. - Oxford [u.a.] : Blackwell, ISSN 1740-4754, ZDB-ID 2209703-X. - Vol. 9.2012, 1, p. 45-58
|
Subject: | Pharmakologie | Pharmacology | Internationaler Wettbewerb | International competition | Produktentwicklung | New product development | Patent | Wissenstransfer | Knowledge transfer | USA | United States | Europa | Europe |
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