Leaving our comfort zone: Integrating established practices with unique adaptations to conduct survey‐based strategy research in nontraditional contexts
| Year of publication: |
2011
|
|---|---|
| Authors: | Kriauciunas, Aldas ; Parmigiani, Anne ; Rivera‐Santos, Miguel |
| Published in: |
Strategic management journal. - Chichester [u.a.] : Wiley, ISSN 0143-2095, ZDB-ID 1644051. - Vol. 32.2011, 9, p. 994-1011
|