Let us talk about something : the evolution of e-WOM from the past to the future
Morteza Akbari, Pantea Foroudi, Rahime Zaman Fashami, Nasrin Mahavarpour, Maryam Khodayari
| Year of publication: |
2022
|
|---|---|
| Authors: | Akbari, Morteza ; Foroudi, Pantea ; Zaman Fashami, Rahime ; Mahavarpour, Nasrin ; Khodayari, Maryam |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 149.2022, p. 663-689
|
| Subject: | Bibliometric | e-WOM | Hierarchical cluster analysis | Multidimensional scaling analysis | r-WOM | Clusteranalyse | Cluster analysis | Bibliometrie | Bibliometrics |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2022.05.061 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013325671