Leveraging multichannel retailing: the experience of Tesco.com
Albrecht Enders; Tawfik Jelassi
Year of publication: |
2009
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Authors: | Enders, Albrecht ; Jelassi, Tawfik |
Published in: |
MIS quarterly executive : a research journal devoted to improving practice. - Bloomington, Ind : School, ISSN 1540-1960, ZDB-ID 20838670. - Vol. 8.2009, 2, p. 89-100
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Saved in:
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