Logistics service quality and buyer-customer relationships : the moderating role of technology in B2B and B2C contexts
Irene Gil-Saura and Maria Eugenia Ruiz-Molina
| Year of publication: |
2011
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|---|---|
| Authors: | Gil Saura, Irene ; Ruiz-Molina, Maria Eugenia |
| Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 722623-8. - Vol. 31.2011, 7/8, p. 1109-1123
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| Subject: | Lieferantenmanagement | Supplier relationship management | Beziehungsmarketing | Relationship marketing | Logistikunternehmen | Logistics provider | Dienstleistungsqualität | Service quality | Wettbewerbsvorteil | Competitive advantage | Strukturgleichungsmodell | Structural equation model |