Loss Aversion, Intellectual Inertia, and a Call for a More Contrarian Science: A Reply to Simonson & Kivetz and Higgins & Liberman
| Year of publication: |
2018
|
|---|---|
| Authors: | Gal, David ; Rucker, Derek D. |
| Published in: |
Journal of Consumer Psychology. - Wiley, ISSN 1057-7408, ZDB-ID 2021876-X. - Vol. 28.2018, 3 (16.04.), p. 533-539
|
| Publisher: |
Wiley |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Other identifiers: | 10.1002/jcpy.1044 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://www.econbiz.de/10012082992