Low-cost airlines : a new customer relationship? ; an analysis of service quality, service satisfaction, and customer loyalty in a low-cost setting
Neil Curry; Yuhui Gao
| Year of publication: |
2012
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|---|---|
| Authors: | Curry, Neil ; Gao, Yuhui |
| Published in: |
Services marketing quarterly. - New York, NY : Haworth Press, ISSN 1533-2969, ZDB-ID 2050792-6. - Vol. 33.2012, 2, p. 104-118
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| Subject: | Niedrigpreisstrategie | Low-cost strategy | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Fluggesellschaft | Airline | Großbritannien | United Kingdom | Irland | Ireland |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009553129