Making sense of a competitor's innovation : a signaling perspective on whether to imitate or ignore the competition
Brian S. Anderson and Matthew Semadeni
| Year of publication: |
2013
|
|---|---|
| Authors: | Anderson, Brian S. ; Semadeni, Matthew |
| Published in: |
Corporate strategy. - Santa Barbara, Calif. [u.a.] : Praeger. - 2013, p. 3-22
|
| Subject: | Innovationsmanagement | Innovation management | Imitationsstrategie | Imitation strategy | Signalling |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009787134