Management control systems in multinationals: balancing global standardisation and local customisation
Andreas Hoffjan; Gonn Weide
| Year of publication: |
2009
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|---|---|
| Authors: | Hoffjan, Andreas ; Weide, Gonn |
| Published in: |
Journal for global business advancement : JGBA. - Olney, Bucks : Inderscience Enterprises, ISSN 1746-966X, ZDB-ID 2193383-2. - Vol. 2.2009, 1/2, p. 125-141
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| Subject: | Corporate Governance | Corporate governance | Multinationales Unternehmen | Transnational corporation | Standardisierung | Standardization | Beziehungsmarketing | Relationship marketing | Deutschland | Germany |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003828803