Extent: | XII, 331 S. graph. Darst. 21 cm |
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Series: | Hamburger Schriften zur Marketingforschung. - Baden-Baden : Nomos, ISSN 1430-5429, ZDB-ID 1388600-9. - Vol. 67 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift ; Thesis |
Language: | German |
Thesis: | Zugl.: Hamburg, Univ., Diss., 2008 |
ISBN: | 978-3-86618-300-1 |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003770321